Accra, Ghana  ·  West Africa

Retail
Intelligence;
Delivered.

Your sales data already holds the answers. We find them — and hand you a clear plan for what to do next. Dashboards are included when relevant. Solutions may include dashboards, reporting, or analytics systems depending on client needs.

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Retail Business Intelligence Revenue Leak Analysis Customer Segmentation Discount Leakage Detection Sales Forecasting West Africa Focus 40·30·30 Payment Terms Retail Business Intelligence Revenue Leak Analysis Customer Segmentation Discount Leakage Detection Sales Forecasting West Africa Focus 40·30·30 Payment Terms
Louis Baddoo — Founder, Legacy Data Consultancy
Louis Baddoo · Founder & Lead Data Strategist
Who we are

Data Enlightened
Decisions.

Legacy Data Consultancy is a retail business intelligence firm based in Accra, Ghana. We work exclusively with SME and mid-market retailers across West Africa — translating transaction data into strategies that protect margin and grow revenue.

Our founder leads every engagement personally. No juniors handed the work once you sign. No bloated teams. No retainers that last forever. Just one focused engagement that gives you the clarity your business has been operating without.

We operate on one premise: decision speed improves when data delay disappears, interpretation work is removed, and comparison is automatic.

See How It Works Talk to Louis
Why Legacy Data

What makes
us different.

We are not a Western consultancy retrofitting frameworks from another market. We are built for the retail realities of West Africa — with structured payment terms and a results-backed guarantee.

01

Structured payment terms

Payments are split 40%, 30%, and 30%. If no relevant findings are delivered, the final 30% is waived. You still receive all work completed up to that point.

02

Built for West African retail

We understand Ghanaian retail cycles, FMCG distribution dynamics, seasonal demand patterns, and the operational realities of running multi-location businesses here.

03

Founder-led, every time

Your engagement is led directly by our founder and lead data strategist. Senior-level attention from first call to final handover — not delegated once you sign.

04

Four weeks. Not four months.

One structured engagement. A complete picture of where your revenue is leaking and what to do about it — in under a month. Subscription is optional and may apply depending on client needs.

05

Plain language throughout

No data science jargon to decode. Every finding delivered in plain language — with numbered actions, responsible parties, and timelines. Dashboards and reports built for your team when they add value.

06

Your data. Your answers.

We don't bring a generic template and fill in your name. We work from your transaction history and surface insights specific to your business — not a sector average.

✦   Illustrative Case Study
The work

What this looks like
in practice.

Illustrative · Multi-Store Retailer · Ghana

A five-store retail operation with over 60,000 transactions across three years — and no visibility into where their margin was going.

GHS 4.2M

in recoverable annual revenue identified across four findings

18.4% of gross margin lost to unstructured discounting
Two store locations silently pulling down the entire portfolio
Top 12% of customers driving 58% of revenue — with no retention strategy
Seasonal demand misalignment costing an estimated GHS 800K per year
View Full Case Study →
Engagement length
4 weeks

From data handover to full findings brief and implementation document

Transactions analysed
60K+

Across five store locations and three years of sales history

Discount leakage found
18.4%

Of gross margin eroded by unstructured point-of-sale discounting

Starting price
GHS 25K

The Safeguard System starts from GHS 25,000 · scoped per engagement

Client voices

What people say
about working with us.

"Legacy Data Consultancy has an exceptional data analyst team. Our research team had the pleasure of collaborating with them on various projects, and they consistently delivered outstanding results."

Mike Affare Senior Research Executive, Indago Africa Limited

"We really appreciate your professionalism, expertise, and dedication throughout your work with GHFU. Your team demonstrated excellent knowledge, timely delivery, and strong attention to detail, which contributed greatly to the successful evaluation of my sales team performance. It was a pleasure working with your consultancy and I confidently recommend your services to any other company who wants growth and results oriented."

EO
Evans Opoku Sales Manager, GHFU Wholesale
Zero risk · 72-hour turnaround

Start with a
Free Insight Drop.

Submit three months of your sales data. We return a real findings document — actual analysis on your actual numbers. No pitch. No invoice. Yours to keep.

01
Submit your data

3 months of sales records, any format

02
We analyse it

Our team runs the numbers within 72 hours

03
You get insights

A real findings doc — yours to keep, always

Claim Your Free Insight Drop
The next move is yours

Ready to see what your
data is really saying?

Start with a free analysis. If we can't find recoverable value in your business, you'll know within 72 hours — and it costs you nothing.